And the award goes to…..

Purvaai’s ‘Textile Design Competition 2012’ for students and recent graduates ran from early March to the end of April.  Applicants were required to design either a range of table linen OR to design decorative cushion covers and throws based on the theme “Reminiscing the Raj”.

One of the goals of the competition was to provide students and recent graduates of design programs the opportunity to showcase their talent in front of industry stakeholders. The judges’ panel was, therefore, carefully put together and included textile designers, a celebrated interiors journalist, a stylist and decorator, a buyer and proprietor of a well-known London home décor store and an academic.

We received entries from across the UK from both, current students and recent graduates. The design ideas were many from the vibrant to the romantic; from intricate to the contemporary. Many motifs, colours, architectural designs, jewels were used as inspiration by the participants.

Our jury had their work cut out. Toolika Gupta, our creative lead for the competition and also one of the judges, had put together various aspects on which the participants were to be marked, like; concept and creativity, interesting interpretations of the design brief, innovative placements, market relevance and practicality of execution. After a month long completely independent jury process, we finally have the winners! However, the suspense is to last just a little longer…..

The winning entries are to be announced at the Awards Ceremony during our ‘Home Décor Showcase’ exhibition at Craft Central in Clerkenwell, London on Thursday, June 7. A grand champagne reception is planned to felicitate participants in the textile design competition, as well as the awards ceremony where the winner and the first runner up will be announced and presented with their prize cheques. This reception requires an invitation which can be obtained by sending an RSVP to info@purvaai.co.uk.

Advertisements

Come one, come all – Lovers of all things fine from the North West, Purvaai exhibits at Tatton Park, Knutsford

We’re very excited to finally be able to bring our collection to the North West to show in an exhibition and sale.

Purvaai’s wide range of products is on display at the Spring Gift Fair at Tatton Park, nestled in the peaceful Cheshire countryside, at Knutsford.

When
– From 5 May 2012 to 7 May 2012 (10:30 am to 5:00 pm each day)
Where–  Tenant’s Hall, Tatton Park , Knutsford, Cheshire, WA16 6QN

And bring the kids. There are usually several activities for young children, including puppet shows, magic shows, carousels, swing sets, and the opportunity to enjoy the extensive park grounds with deer that roam free! (Just some of our favourite things about this historic estate.)

So what are you waiting for?!? We hope to meet you this weekend.

 

This little piggy went to the market….

Fabric stacks

Can anyone ever do gluttony over fabrics? Guilty as charged! When you are surrounded by bundles of gorgeousness in silks, brocades, jamevars, linens and cottons, a fabric glutton like me attains instant nirvana. So every time I visit Mumbai, I absolutely HAVE to visit Mangaldas market, else the whole trip to India does not seem fulfilled.

Tucked away in a by-lane of the busy Crawford market in South Mumbai, Mangaldas market is THE place to visit if you are looking for a mind boggling variety in plain, patterned, embroidered, printed or you-name-it-they-have-it fabric. When you have elbowed through the sea of people outside the market (did I mention the open air stalls of goods that line the narrow lane on both sides) and enter the non-descript entrance; you will probably feel like the mouse from ‘Who Moved My Cheese’.

Maze of lanes

Well, the journey has just begun as once inside, the market is a maze, with little lanes snaking and winding and fabrics stacked from the floor to the ceiling. I was pleasantly surprised when I realized that there is a fantastic grid system in place, with each little lane numbered to create a mesh so I never got lost, thankfully.  But having become a regular now, I strongly recommend Rinkoo fabrics in 7th lane for cottons (absolutely any colour or print) and Akanksha fabrics for silks, brocades and more luxurious varieties in 6th lane.

I love having a good chat with Rinkoo Chacha (uncle) over a cup of very sweet tea, with him pouring out his triumphs and troubles of the cloth trade. The neighbouring shop owners add their two bits and joke how Chacha should be playing with his grand kids rather than hauling fabric bundles all day. Chacha pretends to grumble about his ‘lazy’ neighbours, but I know he secretly enjoys the camaraderie between the competitors.

Outside the market

Loaded with fabrics I need (and many more that I don’t), when I look back at this unpretentious Golliath as I lose sight of it once again in the sea of people, I smile wistfully and hope it survives to see a few more generations.